Understanding AI Types of Value: Soft ROI vs. Hard ROI

Many organizations are tracking prompts, active users, token consumption, and adoption dashboards. But the real question is whether AI is improving how the business works. 

This guide introduces a practical framework to distinguish between Soft ROI and Hard ROI, helping leaders evaluate when AI creates individual productivity gains, when it can improve business processes, and how to connect initiatives to measurable outcomes. 

Download the report to access the full framework.